It Takes a Village to Write a Book

Interesting experiment in CGM going on at We Are Smarter Than Me, a community formed to co-author a book that examines the impact of communities on business. The braintrust behind the Wiki-like book project includes Barry Libert of Shared Insights, Jon Spector of the Wharton School, Timothy Moore of Pearson Education and Thomas Malone of MIT’s Sloan School of Management. Anyone can join the project; the website currently cites 829 registered members. The outline is posted and several of the chapters are in progress. There’s also a cool prediction tool on the site where members can bid on the success of the book. A draft is scheduled to be presented at the Community 2.0 conference in Las Vegas next March, with plans to publish the book next fall.


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