http://magnostic.wordpress.com/2008/05/14/front-and-center/ Marketing and Media in the Age of Great Cynicism Mon, 16 Nov 2009 01:30:22 +0000 http://wordpress.com/ hourly 1 http://magnostic.wordpress.com/2008/05/14/front-and-center/#comment-12694 Charlie Barthold Fri, 16 May 2008 08:41:29 +0000 http://magnostic.wordpress.com/?p=269#comment-12694 I knew the owner of a company in Wisconsin that built large yachts. His receptionist was one of the highest-paid people in the company. She was the first person everyone encountered (in person or by phone) and he wanted to create a good first impression. He also installed voice mail but not for the main number. It was always answered and then the call properly directed and followed up on. Some pretty radical thinking. I knew the owner of a company in Wisconsin that built large yachts. His receptionist was one of the highest-paid people in the company. She was the first person everyone encountered (in person or by phone) and he wanted to create a good first impression. He also installed voice mail but not for the main number. It was always answered and then the call properly directed and followed up on. Some pretty radical thinking.

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