Comments on: Measuring Social Media http://magnostic.wordpress.com/2006/12/07/measuring-social-media/ Marketing and Media in the Age of Great Cynicism Mon, 16 Nov 2009 01:30:22 +0000 http://wordpress.com/ hourly 1 By: Horsa Amadeo http://magnostic.wordpress.com/2006/12/07/measuring-social-media/#comment-9053 Horsa Amadeo Sun, 21 Oct 2007 20:11:04 +0000 http://magnostic.wordpress.com/2006/12/07/measuring-social-media/#comment-9053 that's why it will never wor. Horsa Amadeo. that’s why it will never wor. Horsa Amadeo.

]]> By: Andreina Cecilio http://magnostic.wordpress.com/2006/12/07/measuring-social-media/#comment-8137 Andreina Cecilio Wed, 19 Sep 2007 18:15:16 +0000 http://magnostic.wordpress.com/2006/12/07/measuring-social-media/#comment-8137 your dating other guys, your telling me lie. Andreina Cecilio. your dating other guys, your telling me lie. Andreina Cecilio.

]]> By: Rob O'Regan http://magnostic.wordpress.com/2006/12/07/measuring-social-media/#comment-167 Rob O'Regan Tue, 12 Dec 2006 00:00:52 +0000 http://magnostic.wordpress.com/2006/12/07/measuring-social-media/#comment-167 thanks for the link, Brooks. Clickprints are scary, since the group that these types of analytics would be so helpful in defining - the lurkers that Chris refers to - are by their nature the ones that DON'T want to be tracked or recognized. They are in the background for a reason, and marketers and web geeks need to understand and respect that. thanks for the link, Brooks. Clickprints are scary, since the group that these types of analytics would be so helpful in defining – the lurkers that Chris refers to – are by their nature the ones that DON’T want to be tracked or recognized. They are in the background for a reason, and marketers and web geeks need to understand and respect that.

]]> By: Brooks Jordan http://magnostic.wordpress.com/2006/12/07/measuring-social-media/#comment-159 Brooks Jordan Sat, 09 Dec 2006 21:16:41 +0000 http://magnostic.wordpress.com/2006/12/07/measuring-social-media/#comment-159 Interesting discussion guys. Have you seen this "clickprint" article from the Knowledge Wharton site? http://knowledge.wharton.upenn.edu/article.cfm?articleid=1554 Interesting discussion guys.

Have you seen this “clickprint” article from the Knowledge Wharton site?

http://knowledge.wharton.upenn.edu/article.cfm?articleid=1554

]]> By: Chris Kenton http://magnostic.wordpress.com/2006/12/07/measuring-social-media/#comment-156 Chris Kenton Thu, 07 Dec 2006 19:09:21 +0000 http://magnostic.wordpress.com/2006/12/07/measuring-social-media/#comment-156 Hi Rob. Like me, you've got background in print media, so you've got a good perspective on the relationship between editorial content, public relations, circulation and the ad dollars that allow a publication to survive. It's fascinating watching this all play out in social media. I suspect many of the old school metrics are going to be the same currency of social media, even though expectations right now are much higher--after all, you can measure everything on the Web, right? I launched another round of this discussion today. Always interested in your insights. Hi Rob. Like me, you’ve got background in print media, so you’ve got a good perspective on the relationship between editorial content, public relations, circulation and the ad dollars that allow a publication to survive. It’s fascinating watching this all play out in social media. I suspect many of the old school metrics are going to be the same currency of social media, even though expectations right now are much higher–after all, you can measure everything on the Web, right? I launched another round of this discussion today. Always interested in your insights.

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